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Unbox your power
Social Media Campaign for the New Essence Eye and Face Palettes
Key Visual "Glam"
Insta Story Teaser phase
Feedpost
Snapchat Ad "Unboxing"
Key Visual "Future"
Key Visual "Not your princess"
Each one of the four new essence eye and face palettes was a statement itself.
A range of empowering colours which help to let out what's inside of you and #unboxyourpower. That's why we produced our own unboxing videos for each individual style where we celebrated diversity. With online films, Instastory Ads, Video Postings, Snapchat Ads, Gifs, Bumper Ads, etc.
Year: May, 2018
Client: essence cosmetics
Production: Hamburg, Germany
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